Are you shouting into the void on social media?

This post is for you if you’re a freelancer, business owner, creative, or service provider who’s incredible at what you do... but still feel like you’re getting passed over. You’re posting consistently, showing up with value, and wondering why it’s not translating to real inquiries.

The truth is: You aren’t asking for what you want with a clear call to action.

You don’t need to shout "link in bio" on every post. But you do need to guide your audience clearly and in a way that feels like you. They’re not mind readers.

Below, you’ll find 60 CTAs grouped by what you want people to actually do. These are client-attracting, scroll-stopping, relationship-building lines you can start using right away.

But First, a Few CTA Tips

Before you dive into the list, here are a few quick tips to make sure your call to action actually works.

1. Ask for ONE thing per post

Every piece of content should have one obvious next step. Not two. Not five. Just one. Whether it's "follow me," "comment below," or "DM me," make it easy for your audience to know what to do next.

2. Know what metric you're trying to move

Want more followers? Ask for them. Need clients? Focus on booking CTAs. Trying to build relationships or boost reach? Use engagement prompts like comments or shares. Not every post needs to sell, but every post should have a purpose.

3. Match your CTA to your business goals

If your goal is to grow your email list or get more eyes on a sales page, use tools like Manychat to guide people there. If you're in a season of growth, ask for a follow. Keep your CTA aligned with what matters most right now.

4. Don’t bury your CTA

If the best part of your content is at the bottom of your caption, most people will never see it. Use on-screen text in your reels, add a CTA in the first 3 lines of your caption, and reinforce it again at the end.

5. Repeat what works

If a certain CTA brings in leads or starts real conversations, use it again. Repetition doesn’t make you annoying. It makes your message stick.

Now that you've got the strategy, let’s get into the good stuff. Here are 60 call to actions you can start using right away to attract clients, grow your audience, and get real results from your content.

CTAs to Read the Caption

Sometimes the real value is in your caption, but people won’t see it unless you give them a reason to tap "see more." These lines create curiosity and make them want the full story.

• Read this 👇
• Here’s how I do it 👇
• Do this instead 👇
• This is what clicked 👇
• Not what you think… but it works 👇
• Want to grow faster? Read the caption 👀
• Breakdown in the caption 👇
• If I could tell you one thing… it’s this 👇
• This shift changed everything 👇
• Keep reading if you want more clients 👇

CTAs to Grow Followers

You’re already sharing helpful content. But if you don’t ask for the follow, some people will scroll right by. These prompts are great for encouraging new people to stick around and come back for more.

• Hit follow for more tips like this.
• Follow if you’re ready to [action]
• If you’re building something cool, let’s do it together
• If you’re a [niche] trying to get paid, follow me.
• Don’t miss the next one. Follow for more.
• Follow if you’re done playing small.
• Ready to turn views into clients? Hit follow.
• Just getting started? So am I. Hit follow
• Follow for real talk on [niche]
• I help [job title] [result]—follow for more

CTAs to Get New Clients

When you’re ready to get clients, but without the ick. You don’t have to be salesy or awkward to get booked. These CTAs are simple and direct, perfect for reminding people that yes, they can hire you.

• If this sounds like your vibe, my DMs are open
• I’ve got space this month. Let’s chat
• Need this done for you? Let’s talk.
• Not sure if this would work for you? Ask me
• Wanna work together? Here’s how
• Curious what’s included? It’s all below
• This is what’s included when you hire me 👇
• Just opened 2 spots. Grab one while you can
• Let’s make your [service] work for you
• DM me if you want to work together

CTAs For Comments

Perfect for posts where you want to invite actual two-way connection. Each line is designed to spark conversation and invite your audience to talk back in the comments.

• What’s your take? I really wanna know
• Agree? Disagree? Hit me with it
• Be honest… have you tried this?
• Which one are you? Option A or B?
• Describe this vibe in one word 👇
• Fill in the blank: “I wish [niche] would ___”
• What do you think? Genuinely asking
• Drop a 🙋‍♀️ if you relate
• Anyone else feel like this?
• Tell me I’m not the only one 😂

CTAs To Position as an Expert

These gently show off your skills without screaming “hire me.” These CTAs let your expertise speak for itself while still feeling relaxed and relatable.

• Want to know how I helped my client with this?
• This is what I tell all my clients 👇
• If I were your [job title], I’d do this 👇
• This strategy gets overlooked—but it works
• The #1 thing I recommend
• Save this one, it works
• You don’t need a full rebrand. Just do this.
• Wanna stand out? Try this
• Most people skip this part 🙅‍♀️
• Here’s what I’d fix first

CTAs For Manychat

If you’re using a DM automation tool like Manychat, these are perfect for getting leads on autopilot. Just set the keyword, post your content, and let your DMs do the heavy lifting.

• Want the freebie? Comment FREE and I’ll send it to your DMs
• Comment FAVORITE for my go-to templates.
• Curious what gear I use? Comment GEAR and I’ll DM you the list
• Comment START to grab the free guide
• Want a sneak peek? Comment PREVIEW
• I made a quick tutorial for this. Comment TRAINING to watch
• Want the step-by-step breakdown? Comment GUIDE
• Need the full checklist? Comment LIST and I’ll send it over
• This is part of my free mini course. Comment COURSE to get access
• Grab my content calendar template. Just comment CALENDAR

Save Your Favorites

If you’re showing up but not getting traction, it’s not your content. It’s your calls to action.

You can create the most valuable post in the world, but if you don’t guide your audience clearly, they won’t take the next step. Use these CTAs with purpose, tie them to your goals, and keep things simple.

The right prompt in the right place can turn a quiet post into your next booked-out client.